tag:blogger.com,1999:blog-3090003027446656821.post1320321020028053445..comments2009-07-08T18:29:48.744-07:00Doug Goldstein, Chief Bloggerhttp://www.blogger.com/profile/04187836736519425794noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-3090003027446656821.post-31699776693188502022009-07-08T18:29:48.744-07:002009-07-08T18:29:48.744-07:00Hi Sweetha,<br /><br />Unfortunately I&#39;m unaware of any codified 5W models per se; however, what you can do is use the template in my post and replace the vertical list (i.e., Demand... Repurchase) with your company and your competitors. Then, you can analyze any difference your product and competitor products may have in terms of the different W&#39;s (e.g., are there certain occasions - i.e., &#39;When?&#39; - when a competitor&#39;s product is more valuable than yours and its peers, are there certain types of people - i.e., &#39;who&#39; - who are more drawn to one product over another. Get the basic approach?Doug Goldstein, Chief MOM'erhttp://www.blogger.com/profile/04187836736519425794noreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-73633351597112613082009-07-07T21:39:02.384-07:002009-07-07T21:39:02.384-07:00where can i get to know about the 5W modelswethanoreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-52388743185610921092009-07-07T10:11:05.877-07:002009-07-07T10:11:05.877-07:00hi i&#39;m given an assignment to compare any of the recent product which i have purchasedand write it in 5W model comparing it with any other competitors.But I dnt know from where to start can you help me out.....swethanoreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-77648929765819663142008-03-09T06:23:00.000-07:002008-03-09T06:23:00.000-07:00Great post, Doug. I will give this a try and post my feedback.Justin Fosterwww.brandmilitia.comnoreply@blogger.com