tag:blogger.com,1999:blog-3090003027446656821.post5883921382095367105..comments2009-07-07T21:43:14.091-07:00Doug Goldstein, Chief Bloggerhttp://www.blogger.com/profile/04187836736519425794noreply@blogger.comBlogger7125tag:blogger.com,1999:blog-3090003027446656821.post-89829087621391591562009-07-07T21:43:14.091-07:002009-07-07T21:43:14.091-07:00hi, where can i get more information about the 5W model? I&#39;m given an assignment to compare any recent product which i have purchased and list the competing products and explain the product by the 5W model. But i&#39;m unable to gather exact information about 5Wmodel.swethanoreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-74469320362049786392009-06-05T20:10:40.149-07:002009-06-05T20:10:40.149-07:00Taking too many marketing classes, reading too many marketing books written by academics, and working at overly insular companies are recipes for becoming a &quot;corporate marketer&quot;. I.e., someone who is unable to maintain the critical &quot;human element&quot; in their thinking, and getting too caught up in frameworks and theories about &quot;what is supposed to work&quot;... maintaining a connection to our shared humanity &amp; what makes us &quot;real people&quot; is a key ingredient for good marketing.Doug Goldsteinhttp://www.blogger.com/profile/04187836736519425794noreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-448977460204177342009-06-03T23:44:38.766-07:002009-06-03T23:44:38.766-07:00Journalism has a lot to offer marketers. One idea from journalism that could benefit marketing people is the notion of writing more along the lines of the way you talk. If more marketers did that, you&#39;d have a lot less &#39;cutting edge solutions&#39; or &#39;best of breed&quot; in marketing copy.richard pelletierhttp://lucidcontent.comnoreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-45654549933711532042009-06-03T23:32:36.892-07:002009-06-03T23:32:36.892-07:00Love the idea of taking journalism classes. I have never taken a single marketing class (which is a good thing) and I have never taken a journalism class (which I regret). Yet I apply the skills of a journalist every day in the work I do.David Meerman Scotthttp://www.blogger.com/profile/10298585987640812567noreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-44180052479629614122008-02-28T02:24:00.000-08:002008-02-28T02:24:00.000-08:00Taking marketing classes I understand how writing can be in direct correlation with the marketing. With articles, pr, and of course blogging well written text is going to get more acknowledgement then bad.<BR/><BR/>Megan<BR/>http://myinternetbusinessearnsmoney.blogspot.comMeganhttp://www.myinternetbusinessearnsmoney.comnoreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-26317379649637792332008-02-26T12:01:00.000-08:002008-02-26T12:01:00.000-08:00Sorry - the link in my earlier comment may not have worked. <A HREF="http://jimdonovan.net.nz/2008/01/22/strategic-thinking-with-rudyard-kipling/" REL="nofollow" TITLE="Strategic thinking with Rudyard Kipling">Try this</A>.Jim Donovanhttp://jimdonovan.net.nznoreply@blogger.comtag:blogger.com,1999:blog-3090003027446656821.post-12576569502830332832008-02-26T11:50:00.000-08:002008-02-26T11:50:00.000-08:00Great minds think alike. You should look at my post:<BR/>http://jimdonovan.net.nz/2008/01/22/strategic-thinking-with-rudyard-kipling/Jim Donovanhttp://jimdonovan.net.nznoreply@blogger.com